Hagley Center Studies in the History of Business and Technology

Commodifying Everything: Relationships of the Market

1st Edition

Edited By Susan Strasser
May 09, 2003

Commodification refers most explicitly to the activities of turning things into commodities and of commercializing that which is not commercial in essence. The mass marketing of pets, the rise of the coffin industry, the conversion of preacher into salesmen, and the globalization of Taleggio cheese...