Routledge Advances in Management and Business Studies
About the Book Series
Management and business studies are firmly established as a popular, important and significant area of study in the academic world. Bringing together theories and thought from a wide range of disciplines, this series features cutting -edge research addressing all the major issues in business and management today, helping to define and advance the field.
The Global Pharmaceutical Industry: The Demise and the Path to Recovery
1st Edition
By Daniel Hoffman, Allan Bowditch
April 29, 2022
The pharmaceutical industry, long thought of as a recession-proof investment, now faces a day of reckoning. The reasons for this impending downfall are not hard to discern. The prices the industry charges for its prescription drugs have escalated at four to five times the cost-of-living increases ...
Tourism Marketing in Bangladesh: An Introduction
1st Edition
Edited
By Azizul Hassan
April 29, 2022
Tourism is often a key driver of economic growth in many countries. The recent upward trends of tourism and hospitality education in higher academic institutions in Bangladesh suggests a growing tourism sector. Very little has been written on Bangladesh’s tourism industry. This is the first edited ...
Transforming Relationship Marketing: Strategies and Business Models in the Digital Age
1st Edition
Edited
By Park Thaichon, Vanessa Ratten
April 29, 2022
Relationship marketing builds and maintains long-term relationships with customers through value creation and delivery. This book examines the key principles of relationship marketing and online relationship marketing. It looks at three main areas of relationship marketing as understanding ...
Decision-making for New Product Development in Small Businesses
1st Edition
By Mary Haropoulou, Clive Smallman
December 18, 2020
What goes on in a small firm that lives or dies by its capacity to innovate? How are decisions made on new product development, and how does that feed into the ecological, social and financial sustainability of the firm? This book answers the questions through an in-depth look at a small business ...
Happiness, Wellbeing and Society: What Matters for Singaporeans
1st Edition
By Siok Kuan Tambyah, Soo Jiuan Tan
December 18, 2020
As Singapore continues to grow as a nation, the happiness and wellbeing of Singaporeans and what matters to them also change. This book conceptualizes and measures the cognitive and affective aspects of subjective wellbeing from multiple perspectives and relates these to important factors such as ...
Developing the Workforce in an Emerging Economy: The Case of Indonesia
1st Edition
Edited
By Kantha Dayaram, Linda Lambey, John Burgess, Tri Wulida Afrianty
May 15, 2020
This edited volume examines how forces of globalization, demographic and technological change are manifested and accommodated in an emerging economy such as Indonesia, which has a large workforce pool. Using the human resource development framework, the book explains the opportunities and ...
CSR, Sustainability, and Leadership
1st Edition
Edited
By Gabriel Eweje, Ralph Bathurst
March 20, 2019
With the acceptance of CSR and Sustainability as important business performance indicators, it is timely now to assess the impact that leadership has on the development of these processes. CSR, Sustainability, and Leadership seeks to explore the integration of these three elements through an ...
Transformative Management Education: The Role of the Humanities and Social Sciences
1st Edition
By Ulrike Landfester, Jörg Metelmann
December 13, 2018
Due to the recent global financial crises, academic business schools have come in for much criticism, having, in the eyes of the public, failed in their responsibility to society by teaching future managers only how to increase their personal gain without any consideration as to their actions’ ...
Managing Project Ending
1st Edition
By Virpi Havila, Asta Salmi
December 04, 2018
Understanding project endings is a significant part of project management, yet there is relatively little work published in this important area. This book addresses the gap, focusing on the successful management of project endings, showing how to plan for the ending of a project, how to create ...
Gender Equality in a Global Perspective
1st Edition
Edited
By Anders Örtenblad, Raili Marling, Snjezana Vasiljevic
August 23, 2018
Gender Equality in a Global Perspective looks to discuss whether Gender Equality can be adopted as it has been defined in international documents anywhere, or whether it needs to be adapted in a more local context; discuss which factors and perspectives need to be taken into account when adapting ...
Recession at Work: HRM in the Irish Crisis
1st Edition
By Bill Roche, Paul Teague, Anne Coughlan, Majella Fahy
August 06, 2018
How has the recession affected the conduct of human resource management? How have HR departments and managers fared? Have leading firms taken measures to sustain and revive their businesses through innovative HR measures? How have union representation and influence been affected? Is the recession ...
The Business of Gamification: A Critical Analysis
1st Edition
Edited
By Mikolaj Dymek, Peter Zackariasson
August 06, 2018
At the turn of the century the term "gamification" was introduced as a concept to understand the process of using game mechanics in "non-game" contexts. The impact of gamification was soon evident to business practices where it had impact both on marketing and, more broadly, on the organizations ...