Routledge Communication Series
About the Book Series
The Routledge Communication Series covers the breadth of the communication discipline, from interpersonal communication to public relations, offering textbooks, handbooks, and scholarly reference materials.
Agenda Setting: Readings on Media, Public Opinion, and Policymaking
1st Edition
Edited
By David Protess, Maxwell E. McCombs
June 01, 1991
The role of the news media in defining the important issues of the day, also known as the agenda-setting influence of mass communication, has received widespread attention over the past 20 years. Since the publication of McCombs and Shaw's seminal empirical study, more than one hundred journal ...
Perspectives on Mass Communication History
1st Edition
By Wm. David Sloan
June 01, 1991
This unique volume is based on the philosophy that the teaching of history should emphasize critical thinking and attempt to involve the student intellectually, rather than simply provide names, dates, and places to memorize. The book approaches history not as a cut-and-dried recitation of a ...
The Contemporary Reception of Classical Rhetoric: Appropriations of Ancient Discourse
1st Edition
By Kathleen E. Welch
June 01, 1991
Responding to the reassertion of orality in the twentieth century in the form of electronic media such as the telegraph, film, video, computers, and television, this unique volume traces the roots of classical rhetoric in the modern world. Welch begins by changing the current view of classical ...
Television ',Critical Viewing Skills', Education: Major Media Literacy Projects in the United States and Selected Countries
1st Edition
By James A. Brown
May 01, 1991
Representing a significant survey and evaluation of major media literacy projects in the U.S. and selected countries throughout the world, this book covers all aspects of critical viewing skills. It provides comprehensive, theoretical and historical background about the field, the criteria for its ...
Responding To the Screen: Reception and Reaction Processes
1st Edition
Edited
By Jennings Bryant, Dolf Zillmann
April 01, 1991
This volume takes the next step in the evolution of mass communication research tradition from effects to processes -- a more detailed and microanalytical analysis of the psychological processes involved in receiving and reacting to electronic media messages. This domain includes investigations ...
Understanding Face-to-face Interaction: Issues Linking Goals and Discourse
1st Edition
Edited
By Karen Tracy
April 01, 1991
Challenging current work in communication and social psychology that assumes face-to-face interaction can be adequately understood without attending to discourse expression, this volume examines how people's goals, concerns, and intentions can be related to discourse expression. The text discusses ...
Poor Reception: Misunderstanding and Forgetting Broadcast News
1st Edition
By Barrie Gunter
December 01, 1990
Published in 1990, Poor Reception is a valuable contribution to the field of Communication Studies....
Cultural Communication and Intercultural Contact
1st Edition
Edited
By Donal Carbaugh
October 01, 1990
How is cultural identity accomplished interactively? What happens when different cultural identities contact one another? This book presents a series of papers, from classic essays to original expositions, which respond to these questions. The view of communication offered here -- rather than ...
A Guide for Newspaper Stringers
1st Edition
By Margaret Davidson
August 01, 1990
First Published in 1990. Written by an editor and now Journalism Professor, who when directing stringers in New York state, who was struck by the tremendous desire of those correspondents to learn and grow in their job, despite the paltry pay they received for their efforts. This guide has been ...
Applied Communication Theory and Research
1st Edition
Edited
By H. Dan O'Hair, Gary L. Kreps
August 01, 1990
This volume provides a comprehensive examination of the applications of communication inquiry to the solution of relevant social issues. Nationally recognized experts from a wide range of subject areas discuss ways in which communication research has been used to address social problems and ...
Makers of the Media Mind: Journalism Educators and their Ideas
1st Edition
Edited
By Wm. David Sloan
July 01, 1990
Makers of the Media Mind is a collection of analytical essays focusing on the most important and original ideas contributed to the field of mass communication by journalism educators. Divided into six sections representing the most prominent areas of specialization in the field, this text serves ...
Television and the Quality of Life: How Viewing Shapes Everyday Experience
1st Edition
By Robert Kubey, Mihalyi Csikszentmihalyi
April 01, 1990
Employing a unique research methodology that enables people to report on their normal activities as they occur, the authors examine how people actually use and experience television -- and how television viewing both contributes to and detracts from the quality of everyday life. Studied within the ...






